Blog
This digital marketing blog provides comprehensive coverage of topics including SEO, SEM, SMM, and other aspects of holistic digital marketing to help businesses enhance their online presence and achieve their goals.
Cutting Your SEO Will Only Make Matters Worse
Search Engine Optimization (SEO) is an essential tool for any business that wants to attract organic traffic to their website. The goal of SEO is to improve a website's ranking in search engine results pages (SERPs) for relevant keywords and phrases. While many...
What is CPA & Why Tracking it Right Matters to your Business
Running a successful business involves more than just providing great products or services. It also requires a solid understanding of financial management. One crucial aspect of financial management is tracking your Cost per Acquisition (CPA). In this article, we'll...
Tips on Getting Your Local Business to Google Search
Promoting your local business through Google Business Profile and Search Engine Optimization (SEO) can help you increase visibility, attract new customers, and ultimately drive sales. In this article, we'll dive into the basics of Google Business Profile and SEO, and...
Complete Full Site Audit with Conversion Optimization for 2023
A website audit is a critical step in ensuring that your website is optimized for both search engines and user experience. Conducting a full website audit checks for technical issues, content optimization, and conversion optimization opportunities that can improve...
Phishing Alert: How to Determine If PayPal’s “Unusual Activity” Email is Legitimate
I thought it was just an April Fools prankster when I received an email supposedly from PayPal informing me that their system detected an unusual activity in my account. The email even warned me that because of the "unusual activity," my account will be temporarily...
Why the hate? Give us some LOVE…
After more than a year, we have decided to revive the website and be back to business. However, part of the change is the dropping of the old blog (which will become the personal blog of Joseph) and the creation of a new one.
Timeline on Facebook Pages, Now What?
This is just a short blog entry by the way, a warning to those who got used to my previous posts that were too bit lengthy. Last year, we have witnessed how Facebook shifted to Timeline. We have heard and read several opinions about the change; some are bad and some...
Coca Cola’s Content Marketing 2020: Is it worth on SEO?
While many of websites still struggling to win over Google’s Panda update last year, there have been plenty of ideas that have been shared by experts on how to really get past its effects. I for one have shielded by myself with other worthwhile, relevant content on my...
My Take on Panda/Farmer Algorithm
Last February 24, 2011, Google implemented a new algorithm called Panda Algorithm. The implementation has been widely tagged by many SEO practitioners as the “Farmer Update.” For the past weeks, we have been experiencing rather unstable movements on our rankings in...